PharmacyLive is an online store with a wide range of pharmacy products. Years of experience in the industry since 1975 led the business to take their first online steps in Magento. They then chose to rebuild on the Keyvos platform to further develop it.
The goal was initially to ensure the online store was up and running due to the end of life of Magento1. The next goal was to upgrade the aesthetics with custom design as well as upgrade in terms of speed and search engine accessibility.
The approach was based on a completely updated custom design and full data transfer from Magento
As in every project, checkout gives the implementation a prestige in PharmacyLive since the cart abandonment rate is extremely low.
A specialised presentation of Brands and product series was organised. The aim was to have the possibility to present the products enriched by media material of the companies. This way we achieve an intense buying experience and validity to the consumer
The biggest innovation implemented for the first time at PharmacyLive was the advanced SEO suite of the Keyvos platform. This application enabled categories and filters to be configured in such a way that they would generate hundreds of views with long tail keywords. The results in terms of SEO ranking are impressive.
The new pharmacylive.gr website gave improved performance at all levels and especially at the SEO level.
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